02. The Solution - Perfumes that Match your Personality
The Fragrance Finder presents a new approach to the way users discover and select perfumes. Created in line with Frédéric Malle’s vision of channelling personality archetypes, the Fragrance Finder invites users to participate in an interactive quiz by looking at the way people dress and the different objects they surround themselves with.
To visualise these archetypes, Frédéric Malle tapped Greek visual artist, Konstantin Kakanias to create hand-drawn illustrations featuring different style preferences - from varying outfits, hairstyles, and choice of accessories and footwear, to the user’s favourite ride, and places where they might wear perfume.
