02. Solution - The Queue Was Around The Block
By linking augmented reality to a Kinnect tracker, we were able to build a sturdy retail experience that proved helpful and theatrical.
Though our main goal was to create a seamless retail experience, we wanted to create a lasting memory. So we built a social sharing functionality.
Allowing you to not only try on 120 coats in 60 seconds, but also letting you really admire yourself in any of those combinations via a Facebook post or email, the magic mirror was a truly holistic virtual fitting and dressing system.